Dilbert cartoon in the Washington Post says it allThere is classic Dilbert cartoon about corporate blogging in the Washington Post .If you;ve been concerned about your CEO blogging, it's a must see.See AlsoWashington Post cartoon about corporate blogging … [Read more...]
Society for New Communication Research Symposium
Join us in Boston as we honor excellence in new communications and social media initiatives and celebrate our first anniversary!The Society for New Communication Research has put together a great program for their first annual Symposium. If you are on the East Coast (and even if you aren't!) you should be heading to Boston Nov 1 and 2. Here are just a few of the … [Read more...]
Still Not Sure About Corporate Blogging?
39 percent - 57 million adults in the US - now read blogsWhile the new report from Pew Internet focuses on who is blogging, it does report that the number of American adults reading blogs more than doubled since February 2004 and is signiifcantly up since the Fall of 2005.Most bloggers report that they have a small audience. Only 13 … [Read more...]
It’s time for businesses to rethink corporate blogging
Bloggingis one of the best low-cost PR options available, says reportIt is time for business to reconsider the question of blogging, says eMarketer in their report out this week The Business of Blogging: A Review. A growing number of businesses are moving beyond the blogging-as-sales-tool mindset that hindered adoption. "GM and Sun, notably, are blogging with a … [Read more...]
OMMA West Hollywood
A very advertising focused eventThe Online Media, Marketing and Advertising event at the Universal HIlton yesterday was very advertising focused.Even the exhibitors were 90% ad based. No blog platforms and just one PR wire service. Although there were two blog sessions and two RSS sessions, the content was a bit of a disappointment. The first blog session … [Read more...]
