Be a Social Business: PR Trends in 2011

edelman social biz

For three years or so savvy companies and organizations have been experimenting with how to become a social brand. They've experimented with social media campaigns and activities, mostly in the marketing and PR arena.  Some have been dragged into social CRM by their customers As we approach the end of 2010 and head into the New Year, these savvy companies are realizing … [Read more...]

2011 Trends: Make Your Corporate Site A Social Media Hub

owyang roadmap

EyeforTravel published their 2011 Trends and their number one pick is the increasing need to integrate social content and activity on your corporate website. As budget freezes start to thaw, it’s time for them (companies) to consider how to integrate social media functionality, for example, incorporating the power of Facebook comment boxes on site to provide a feedback … [Read more...]